Monday, January 24, 2011

Group 2 Video

The Axe Effect


1 comment:

  1. I thought that once again it is interesting to note in these commericals that we have been seeing most of the commerical is not mainly focused on the product they are trying to sell. The majority of the commerical is spent on the "beautiful, ideal" women that this product attaracts. You don't even see the product until the last couple of seconds. This screams to me that sex sells the product more than what the product itself is like. The man is average, not overly tall or musculuar, but billions of amazingly beautiful women want him. They are telling you that if you get this body spray, billions of beautiful women will want you as well rather than you personally will love the scent.

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